Violence against women and girls doesn't come out of nowhere.
It starts with "Just a joke." "Just a bit of banter." "Just boys being boys." We've all heard the excuses.
If we keep laughing it off or saying nothing, we're helping to make it seem like it's okay.
You don't need to make it a big deal. Sometimes it's as simple as saying, "Come on, leave it," calling out sexist content, or speaking up when a group chat goes too far.
If nobody challenges it, nothing changes.
It takes all of us.
25/11/2026
resources now available
WAYS YOU CAN TAKE PART
There are simple ways to get involved this White Ribbon Day.
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Challenge everyday sexism Use our discussion guide to help talk about sexism, harmful behaviour and what we can all do to challenge it.
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Bring the conversation to young people Use our school resources aimed at teachers and anyone who works with young people to support age-appropriate conversations about respect, relationships and challenging sexism.
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Wear the White Ribbon Wear the White Ribbon to show your support and help start conversations.
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Share the campaign on social media Download the White Ribbon Day assets to share on
social media.
Resources
White Ribbon Day 2026 resources
Accredited and Supporter organisations, Ambassadors and Champions can find more resources in the Hubs. Check your emails for your login reminder!
Social media
Resources for politicians
White Ribbon Day 2026 POLITICIANS resources
About White ribbon day
The White Ribbon movement began in 1991 to engage men in the prevention of gender-based violence. At the time, there was very little work being done to engage men in this issue.
In its beginnings, White Ribbon joined with other campaigns around the world to mark the 25th of November and the White Ribbon became an important symbol for ending men’s violence against women. White Ribbon was one of the voices that campaigned for the UN recognition of the 25th of November as The International Day for the Elimination of Violence Against Women, which was designated by the UN in 2000.
White Ribbon Day continues every year to draw attention to the importance of men being part of the solution to end violence against women and girls, once and for all.
Violence Against Women and Girls (VAWG) is defined as:
“Violence against women’ means any act of gender-based violence that results in, or is likely to result in, physical, sexual or psychological harm or suffering to women'. (A/RES/48/104 – Declaration on the Elimination of Violence against Women)
WHY IS WHITE RIBBON DAY IMPORTANT?
56% of women surveyed had been the recipient of sexually offensive jokes.
70% of Gen Z women report experiencing misogynistic content towards themselves on social media at some point, with 11% experiencing it at least once a week.
Amnesty International UK polling on online misogyny and Gen Z social media users (16-25 year olds)
71% of parents surveyed said a football coach has a greater influence on their son’s sense of masculinity than any online presence.
WHAT MORE CAN I DO TO MAKE A DIFFERENCE?
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Make the White Ribbon Promise
The Promise is a commitment to never use, excuse or remain silent about men’s violence against women.
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Become a White Ribbon Ambassador or Champion
Register to become a White Ribbon Ambassador or Champion today.
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Make a donation
Your donation will make sure our important work to prevent men's violence against women and girls can continue.