Everyone plays a part in preventing seemingly ‘harmless’ attitudes and behaviour from perpetuating violence against women and girls.

This Saturday, 25th November, sports fans across the UK will see their favourite Sky Sports presenters wear White Ribbons in support of White Ribbon Day

The Football Association of Wales is showing their support to ending men’s violence against women and girls by dedicating the Wales v Türkiye match on 21st November to White Ribbon Day.

We must #ChangeTheStory around the issue of violence against women and girls because it’s not a women’s issue. Male allyship remains crucial.

Players, commentators and fans are expecting better from their teams and clubs, not only of their favourite players. It’s time that all football clubs start listening and making changes to keep up.

White Ribbon Day falls , 25 November, falls on the same week as the start of the FIFA men’s World Cup. There has never a better time for us to focus on the good that can come from unifying and supporting one common cause. All men can join the team to end violence against women and girls - that's #TheGoal

White Ribbon specifically calls on men to take on board the message of the campaign that 'enough is enough.

White Ribbon UK calls for there to be serious attention given to engagement with men, through education and raising awareness so that the behaviours and attitudes that lead to violence against women are stopped.